Talkng with Laura Fitton, @pistachio, about Mix.Blueshirtnation also check out Cameron Gross's, Manager of the upcoming Best Buy micro-sharing initiative, thoughts on why and how it might succeed http://ping.fm/DSscz
Enter Gary Koelling and Steve Bendt, Best Buy’s Senior Managers for Social Technology, and better known as the guys who built Blue Shirt Nation. Drupal-based Blue Shirt Nation went on to become the prime internal enterprise 2.0 case study in Charlene Li and Josh Bernoff
’s Groundswell
. Now they’re about to launch Mix, an enterprise microsharing application to better network, problem-solve and share ideas among Best Buy’s 160,000 employees. Around 24,000 employees are already active on Blue Shirt Nation, so the conditions are ripe for Mix to become widespread.Best Buy’s “Mix”: Enterprise Microsharing Goes Big - Pistachio
